gabriel
medero
capotte
FALCODE
FALCODE is a software development company that defines itself as a “Technological Partner,” connecting employers with employees and supporting them throughout their projects. For this branding project, I created the visual identity and character design. The identity was developed with a custom illustration drawn by me and enhanced using AI tools, giving the brand a modern and innovative personality.
Bettas Aquarium
Betta Aquarium was the final project of my Technical Degree in Graphic Design. The brand concept was inspired by the elegance and movement of betta fish, combining organic forms and vibrant colors to reflect vitality and fluidity. The project included the creation of the visual identity applying advanced design principles and techniques I learned during my studies.
Small Projects
Throughout my career, I’ve designed dozens of logos for companies, startups, and personal projects. This gallery brings together some of my favorites — designs that reflect my passion for combining simplicity, storytelling, and visual identity. Each piece represents a unique challenge and solution, but all share the goal of building brands that connect with people.
✦ Always curious. Always creating. ✦
Portfolio crafted with passion – 2025
All rights reserved
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gabriel
medero
capotte
TRIBU Tech Latam
A large-scale platform that connects the Latin American tech community through multiple services. As UX/UI Designer, I worked on creating user flows, wireframes, and interface designs for features such as the event system, user registration, profiles, and a talent marketplace. My work focused on ensuring usability and consistency across the platform’s diverse services, adapting the brand to digital interfaces and delivering intuitive, scalable solutions for more than 15,000 users.
TRIBU Business Platform
The TRIBU Business Platform is TRIBU’s SaaS for companies seeking tech talent. As UX/UI Designer, I created flows, wireframes, and interfaces for search and filtering tools, making it easy for recruiters to explore the user database and contact professionals. The design focused on simplicity, usability, and consistency with the TRIBU ecosystem.
LUMINUS Latam
A wellness community platform that brings together experts and members through digital spaces, events, and curated content. As UX/UI Designer, I designed flows, prototypes, and interfaces for services including event pages, blog, and expert profiles. My focus was on applying the existing brand to create cohesive interfaces, simplify complex user journeys, and improve the overall user experience as the platform expanded to new audiences.
✦ Always curious. Always creating. ✦
Portfolio crafted with passion – 2025
All rights reserved
_
gabriel
medero
capotte
My illustration work bridges commercial projects and personal expression. I collaborate with brands to design labels, packaging, and in-store artwork, creating pieces that enhance their identity and connect with audiences visually. Beyond brand work, I’ve contributed illustrations to fanzines and editorial projects, where experimentation and storytelling drive my style.I also explore illustration as an independent practice — showcasing and selling my art in markets, exhibitions, and NFT projects. For me, illustration is not just an aesthetic tool but a way to tell stories, spark emotions, and translate ideas into memorable images.
✦ Always curious. Always creating. ✦
Portfolio crafted with passion – 2025
All rights reserved
_
gabriel
medero
capotte

I’ve been passionate about design since I was 14, and over the past 8+ years I’ve specialised in branding, web design, and digital products. My work ranges from logos and brand identities to UX/UI projects, always combining creativity with strategy to deliver designs that connect and inspire.
Brand Identity | UX/UI Design | Digital Illustration |
Web Design | Creative Direction | Project Leadership |
Artificial Intelligence | Figma | Adobe Creative Suite |
Graphic Designer – Freelance | 2017 – Present
Created logos, visual identities, editorial layouts, and digital content.
Developed branding and promotional materials.
Delivered customised designs for both print and digital media.
Graphic & UI/UX Designer – TRIBU Tech Latam | 2022 – 2025
Designed user-friendly digital interfaces for web and mobile.
Developed social media design content.
Graphic Designer – Agencia Tiberia | 2021 - 2022
Designed digital campaigns and social media content.
Created editorial layouts and visual assets for marketing projects.
Worked collaboratively with remote teams to deliver on client needs.
Graphic Designer – Bidegain Publicidad Visual | 2017 – 2020
Produced large-format signage, vinyl cutting, and logo digitisation.
Supported printing and installation processes for local businesses.
Ensured consistency and quality across production materials.
UX/UI Designer | Escuela CARNE
Bachelor’s in Graphic Design | Universidad de la República
Graphic Design Technician | UTU – Escuela Superior de Diseño Gráfico
Operator in Graphic Design | Instituto de Informática Viñales
IT Business Management and Leadership | European Open Business School Certificate
Project Management Specialization | Google Career Certificate
Web Development | Coderhouse Certificate
✦ Always curious. Always creating. ✦
Portfolio crafted with passion – 2025
All rights reserved
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